Service Quality Within Hotels. Theory and Practice. How to assess service quality in Hotels. Research and Managerial Implications. This work of art, instruction, manual, writing and consulting was completed in the start of the current millenium. It is the first work in the world that evaluated service quality in hotels. It is also a move by move guide that will enable hotel owners, hotel managers, marketing managers, management consultants, tourism consultants, ministers of tourism and others to assess service quality within a hotel, hotels, group of hotels, hotels in a town, hotels in a city, hotels in an area, hotels in an island, hotels in a region, hotels in a country, tour operators, travel agencies, hotels in a continent and hotels in the world. 9% of the net revenues of each month will be donated randomly to charity organisations or non-profit organisations in Americas, Asia, Africa, Europe, and Oceania, in order to feed people. This is the First edition and we ask for your understanding if you find proof areas for improvement, so we offer in an initial lower price than it’s real value.
Service Quality Within Hotels. Theory and Practice. How to assess service quality in Hotels. Research and Managerial Implications.
This e-book, work of art, instruction, manual, writing and consulting was completed in the start of the current millenium. It is the first work in the world that evaluated service quality in hotels. It is also a move by move guide that will enable hotel owners, hotel managers, marketing managers, management consultants, tourism consultants, ministers of tourism and others to assess service quality within a hotel, hotels, group of hotels, hotels in a town, hotels in a city, hotels in an area, hotels in an island, hotels in a region, hotels in a country, tour operators, travel agencies, hotels in a continent and hotels in the world. 9% of the net revenues of each month will be donated randomly to charity organisations or non-profit organisations in Americas, Asia, Africa, Europe, and Oceania, in order to feed people. It’s value would be significantly higher if we sold it in paper format.
You can buy it at the below locations:
Michael Kassotakis BA, MSc, MCIM, MCMI was born in Heraklion, Crete, Hellas (Greece). He is citizened and registered in Piraeus, Hellas (Greece). His routes and ancestors come from Minor Asia, China and Crete. His Maiden Name is Iliou-Liou and it is estimated that he comes from The Chinese Royal Dynasty of Liu.
The economic environment
The global economic recovery has slowed down over the past six months. In addition to the Eurozone crisis and the unrest in the Middle East and North Africa, growth in a number of major emerging market economies has been lower than previously forecast. The IMF projects real GDP growth worldwide at 3.5% for 2012. Growth is expected to be driven by emerging and developing economies which are forecast to expand by 5.6% in 2012. In comparison, advanced economies are expected to grow by only 1.4%.The two largest source markets, the UK and Germany, are expected to grow by 0.2% and 1% respectively in 2012. Within the Eurozone, the unemployment rate currently stands at 11.4%, up 120 percentage points from last year. Compared to other Eurozone countries, both Germany and the UK have withstood the economic crisis in the Eurozone with unemployment at just 5.5% in Germany and 8.1% in the UK. The economic outlook for 2013 seems more positive with real GDP growth worldwide projected at 3.9% driven by the expansion of both advanced and emerging markets. While advanced economies are forecast to grow at 1.9%, emerging and developing economies are projected to expand by 5.9%.
The leisure travel market
Demand for international tourism remained strong in 2011 with international arrivals growing by 4.6% compared to 2010. The percentage increase was slightly below 2010 (7%), driven primarily by economic factors coupled with unrest in the Middle East and North Africa, which were the only regions to record a decline in arrivals, -8% and -9% respectively (UNWTO). Europe, home to the majority of the core markets and accounting for over half of all international arrivals worldwide, together with Asia, were the fastest growing regions globally.The travel and tourism market continues to experience a clear polarization of demand. On one hand, we have customers who demand individualization, i.e. unique holidays with bespoke services. On the other hand, we have customers whoare increasingly moving towards commoditization, i.e. flights in combination with hotels with minimal levels of differentiation.
The sustainability challenge
Travel and tourism accounts for 9% of global GDP*. The industry will continue to be one of the world’s fastest growing sectors, with emerging economies in particular seen as engines of such growth and the UNWTO expecting international tourist arrivals to exceed 1 billion in 2012. Travel and tourism today is responsible for 9% of global employment* but also for 5% of global carbon dioxide emissions**. From a sustainable development perspective this poses a challenge – the growth of an industry highly dependent on fossil fuels and biodiversity in a world of finite natural resources.Tourism businesses have to face up to this challenge.The responding to these issues means bringing sustainability centre stage, to build on the efficiency and resilience of tourism businesses and the services they provide. Sustainable Holidays Plans are a major step forward for the tourism industry in the journey towards providing special travel experiences whilst minimizing environmental impact, respecting the culture and people in destinations and bringing real economic benefit to local communities.
The political climate
The impact of government regulation in all of the tourism markets is significant. Some of tourism activities activities, such as those undertaken by airlines, are heavily regulated. Many of the lawmakers, particularly in Europe, are becoming increasingly focused upon measures to protect customers. The policy of tourism parties has to engage with legislators at an early stage in relation to all of those areas of regulation that might have a material impact upon the way business is done. The focus is always to work with governments to bring forward legislation that is fit for purpose, is no more burdensome on industry than it needs to be and does not discriminate between different business models. The engagement with the European institutions has been particularly important over the last 12 months as it tries to achieve a proper balance between the aviation industry and the customer in the area of passenger rights. This will also remain an area of focus in the coming 12 months. The work of the European institutions in relation to the revision of the European Directive on Package Travel also continues. It is necessary that the European institutions are convinced of the need for reform and will bring forward a proposal in the first quarter of 2013. Over the last 12 months, Eurozone countries have had to come to grips with austerity measures placed on them by national governments, some more severe than others. However, it is expected this to have a major impact on tourism business. Aviation taxation also remains on the agenda as governments across the worl look for ways to increase revenue. The role is to remind them of the importance of the travel and tourism industry as a driver for growth. In the UK, the debate on airport capacity continues. Leading tour operators will take a full part in that debate as it develops in order to ensure that the specific requirements of leisure airlines and passengers are fully understood. Both segments are being driven by high growth in online bookings and, while the uncertain economic environment has had an effect on consumer travel spending habits, demand for leisure travel remains strong. Business models aim to cater to these trends – individualization and commoditization – to best serve the changing needs of tourists. It is considered individualization to be the Tour Operator market and commoditization as the Online Accommodation market.
*World Travel and Tourism Council’s Economic Impact Report 2011.
**United Nations World Tourism Organisation (UNWTO),United Nations Environment Programme (UNEP) and World Meteorological Organisation (WMO) October 2007
-TUI Travel PLC, 2012
“Omonia”The oldest and most profound fraternity of Cretans, one of the oldest fraternities in Greece and Europe, with a great history and patronage by the Greek Ethnarch Eleftherios Venizelos. A place for the support of dissapointed and low-priveleged citizens from Crete. Omonia Fraternity dooes the obvious: honours capable Cretans. Many capable Cretans who live in Crete, are not supported by the authorities. Sometimes they are chased and they choose to abandon the island. The authorities do not know that they cause severe damage to the prospects of the island, by causing capable Cretans to abandon the island. They have to realize that the island will lose gradually it’s treasure the excalibur knowledge and world recognition of some capable Cretans. Nobody can doubt this fact. The fact is that many Cretans who live outside Crete have prominent positions in science, politics, academics, sports and other sectors of the society. This become even more viral, when we mention Cretans who live outside Greece. This is also apllied for Greeks living outside Greece. We would like to deliver this historical message “Don’t expect the recovery of the Greek and Cretan Economy, if you don’t facilitate the activities of Capable Greeks and Cretans. Honour them, Support them, Give them the tools to work for their development and the development of Greece. They will not dissapoint you. Reunite Greek and Cretan Homogenous with Homeland and Greece. Apologize to them for not giving them a helping hand when they needed it. Offer them similar working enviroment and rewards like those they receive abroad and protect them to work without offenses. They are the chosen to recover Greece from this historical crisis. Bring Homogenous Greeks to Homeland Now!!!” E-BCR,http://www.e-bcr.com
The island of Crete in Hellas is also famous for the First Civilization in Europe, The Minoan Civilization. There are many products that the island produces but the spirit called Raki or Tsikoudia lacks branding.
Since many years ago i notified some important people about this issue with a handwritten letter. Nobody was interested enough to progress it. Therefore, I publish and register a brief of this letter:
I propose the bottling and branding of Raki, Tsikoudia relevant to the mountains of this ancient island:
1) Raki Idi
2) Raki Lefka Ori
3) Raki Dikti
4) Raki Selena
5) Raki Thriptis
6) Raki Orno
7) Raki Asterousia
8) Raki Giouchtas
9) Raki Kouloukonas
The bottling and branding of the above names of Raki, Tsikoudia can take place close to the relevant mountains or in the closest village, town in order to support the development of these places. Finally, these spirits can be protected from their geography origin, according to relevant European laws.